Project
Duke Athletics Auction Site
Summary: Assist in maximizing revenue generation for the auction site by providing info on three (3) areas 1) research on auction items/ experiences other schools, professional franchises, and other organizations are providing, 2) information regarding pricing and the length each item should be out to bid, 3) who is the most appropriate audience and how to reach them.
Categories:
Finance, Market Research, Marketing Strategy
Client
Location: Durham, NC
Industry:
Other
Type:
University Affiliate
Details
Year:
2022-2023
Program:
Daytime
Center:
Strategy