All classes are 12:30 – 2:45 in the Davis Seminar Room (in Breeden Hall)
In addition to class meetings, team must find time to meet with their academic advisor and business mentors on a regular basis
|1. November 1: Organizing meeting
Identify target customers
Milestone: Team & mentor
|2. November 8: Customer discovery
Who is the customer?
What is the need?
Milestone: Report on customer interviews
|3. November 15: Customer discovery
More detail and depth on customers
Milestone: Report on additional customer interviews
|4. November 22: Solution
What is the proposed solution?
Why is it viable?
Supporting evidence from customers
Guest speaker, Jed Carlson, Adwerx
Milestone: Solution description and validation
|5. November 29: Competitive position
Comparison of proposed solution to alternatives
Guest speaker, Jillian Manus, Structure VC
Milestone: Benefits of proposed solution vs. alternatives
|6. December 6
Final presentations 4:30 – 7:00
Location: Leaman Classroom
Reports due by midnight