Fall 2017 Schedule: New Ventures 1

All classes are 12:30 – 2:45 in the Davis Seminar Room (in Breeden Hall)

In addition to class meetings, team must find time to meet with their academic advisor and business mentors on a regular basis

 

1. November 1:  Organizing meeting

Identify target customers

Positioning statement

 

Milestone: Team & mentor

2. November 8:  Customer discovery

Who is the customer?

What is the need?

Supporting evidence

 

Milestone: Report on customer interviews

3. November 15: Customer discovery

More detail and depth on customers

 

Milestone: Report on additional customer interviews

4. November 22: Solution

What is the proposed solution?

Why is it viable?

Supporting evidence from customers

 

Guest speaker, Jed Carlson, Adwerx

 

Milestone: Solution description and validation

5. November 29: Competitive position

Alternatives

Comparison of proposed solution to alternatives

Guest speaker, Jillian Manus, Structure VC

 

Milestone: Benefits of proposed solution vs. alternatives

6. December 6

Final presentations 4:30 – 7:00

Location: Leaman Classroom

December 13

Reports due by midnight