Project
Sustainability, AI and Duke University Press
Summary:
Duke University Press aims to lower operational expenses by exploring opportunities to leverage technology, artificial intelligence (AI)/machine learning (ML), and large language models (LLMs) for operational enhancement and core product desirability
Categories:
Analytics, Finance, Market Research, Marketing Strategy, Strategy, Technology
Client
Location:
Durham, NC
Industry:
Film, Music, Television and Publishing
Details
Project
Moxie-Pro: B2B Go-to-Market Strategic Plan
Summary:
Develop a B2B go-to-market strategy for Moxie-Pro to enter the K-12 education segment, encompassing both B2B direct selling and digital marketing strategies.
Categories:
Market Research, Marketing Strategy
Client
Location:
Pasadena, CA
Industry:
Consumer Electronics
Details
Project
New Applications for Natrx's Patented Dry Forming Advanced Manufacturing Process
Summary:
Produce and test an evaluation tool applicable across multiple industries that evaluated opportunities by identifying fundamental elements necessary to success, defining quantified or qualified grades for each metric, and producing a holistic “score” for each opportunity, which can be used for assessing risk when producing a go-to-market strategy.
Categories:
Analytics, Finance, Market Research, Strategy
Client
Location:
Raleigh, NC
Details
Project
Farm to Feet brand overview
Summary:
Identified optimal customer target segments for the client to focus on, and developed an effective marketing strategy to enhance sock sales by 2025.
Categories:
Marketing Strategy
Client
Location:
Mount Airy, NC
Details
Project
Bosltering Small Business Resilience in New Zealand
Summary:
Enhance the resilience capacity of small businesses in New Zealand by identifying optimal resilience-focused policies, communication channels, and organizational partnerships.
Categories:
Human Capital
Client
Location:
Wellington, NZ
Details
Project
A better green transition in Greenland
Summary:
Comprehensive assessment of e-fuel sources for a Greenland-based renewable energy utility company to determine the most feasible alternative, both operationally and financially, and replace diesel in powering two remote towns in Greenland.
Client
Location:
København, Denmark
Details
Project
Reimbursement model, market access strategy, unmet needs and value of an acne vaccine in North America
Summary:
Identified unmet needs, value drivers, product positioning, and pricing & access strategies for a Sanofi therapeutic product for the treatment of acne by conducting market research.
Categories:
Market Research, Strategy
Client
Location:
Paris, France
Industry:
Pharmaceuticals
Details
Project
Organizational Design and Strategy
Summary:
Designed to facilitate company growth, our project focuses on optimizing SCB's HR practices to support each stage of the employee lifecycle in a scaling environment, addressing core issues and providing key recommendations, including partnering with key universities and implementing structured recruitment processes, to foster a culture of continuous learning
Categories:
Human Capital
Client
Location:
Baltimore, MD
Details
Project
Market Analysis of Soil Amendments for Nature-Based Solutions
Summary:
Comprehensive analysis of stakeholder preferences to inform a go-to-market strategy for carbon sequestering and emissions avoiding soil amendments.
Categories:
Finance, Market Research, Marketing Strategy, Strategy, Technology
Client
Location:
New Orleans, LA
Details
Project
Evaluating the feisability of establishing a global consultancy service
Summary:
End-to-end assessment of a growing blue economy company’s potential service offering, including firsthand market research and development of operational processes to assess and improve feasibility.
Categories:
Marketing Strategy, Operations, Strategy
Client
Location:
Reykjavik, Iceland
Details