Summary: Propose a new customer loyalty program for Hollywood Feed.
Strategy
Location: Memphis, TN
Retail or Wholesale Trade
For-Profit
2022-2023
MMS
Strategy
Summary: Explore how best to leverage the client's device partner ecosystem to meet the needs of customers in specific industry verticals.
Marketing Strategy
Technology and IT
For-Profit
2022-2023
MMS
Strategy
Summary: This project involved researching the current landscape of the metaverse to understand the business opportunity for CSPs, the technology enabler landscape for companies like Oracle, and recommending how CSPs can play an active role in the metaverse beyond providing connectivity services and consequently how Oracle can help them achieve those goals.
Strategy
Location: Redwood Shores, CA
Technology and IT
For-Profit
2022-2023
MMS
Strategy
Summary: Content and social media marketing and brand strategy.
Marketing Strategy, Social Media
Location: Durham, NC
Other
For-Profit
2022-2023
MMS
Strategy
Summary: Research tourism boards across the globe, prioritize the United States, define and categorize them by type, develop a revenue-based tiering system, and establish an ideal customer profile strategy to engage with this customer segment.
Market Research, Strategy
Location: San Francisco, California
Advertising
For-Profit
2022-2023
MMS
Strategy
Summary: Find effective (i.e. marketing channel optimization) and efficient (i.e. reduce CAC) marketing strategies to (1) grow Swish House's established locations, and (2) launch locations in new markets.
Market Research, Marketing Strategy
Location: Chicago, Illinois
Fitness & Recreation
For-Profit
2022-2023
MMS
Strategy
Summary: Market and Competitive Assessment
Market Research, Strategy
Location: New York, NY
Healthcare
For-Profit
2022-2023
MMS
Strategy
Summary: GTM strategy for new coaching product, including competitive landscape, pricing analysis, and SEO keywords.
Strategy
Consulting
For-Profit
2022-2023
MMS
Strategy
Summary: Explore customer sentiment of new product, identify competition and product-gaps, and devise a GTM strategy.
Market Research, Marketing Strategy, Operations, Technology
Location: Pleasanton, CA
Technology and IT
For-Profit
2022-2023
MMS
Strategy
Summary: Refine Dell's GTM strategy in Security
Marketing Strategy, Strategy
Location: Round Rock, TX
Technology and IT
For-Profit
2022-2023
MMS
Strategy