Fuqua Client Consulting Practicum

Duke University Press

Duke University Press

Project

Sustainability, AI and Duke University Press

Summary: Duke University Press aims to lower operational expenses by exploring opportunities to leverage technology, artificial intelligence (AI)/machine learning (ML), and large language models (LLMs) for operational enhancement and core product desirability

Categories:

Analytics, Finance, Market Research, Marketing Strategy, Strategy, Technology

Client

Location: Durham, NC

Industry:

Film, Music, Television and Publishing

Type:

Non-Profit

Details

Year:

2023-2024

Program:

Daytime

Center:

Strategy

Natrx

Project

New Applications for Natrx's Patented Dry Forming Advanced Manufacturing Process

Summary: Produce and test an evaluation tool applicable across multiple industries that evaluated opportunities by identifying fundamental elements necessary to success, defining quantified or qualified grades for each metric, and producing a holistic “score” for each opportunity, which can be used for assessing risk when producing a go-to-market strategy.

Categories:

Analytics, Finance, Market Research, Strategy

Client

Location: Raleigh, NC

Industry:

Environmental

Type:

For-Profit

Details

Year:

2023-2024

Program:

Daytime

Center:

Strategy

Shell

Project

Market Analysis of Soil Amendments for Nature-Based Solutions

Summary: Comprehensive analysis of stakeholder preferences to inform a go-to-market strategy for carbon sequestering and emissions avoiding soil amendments.

Categories:

Finance, Market Research, Marketing Strategy, Strategy, Technology

Client

Location: New Orleans, LA

Industry:

Energy

Type:

For-Profit

Details

Year:

2023-2024

Program:

Daytime

Center:

EDGE

MDC

Project

Funding Development Model for Rural Capacity Building Programming at MDC, Inc.

Summary: Developed a sustainable, fee-for-service business model for MDC Rural Forward, aimed at diversifying revenue streams and ensuring long-term viability through detailed strategic planning, revenue structuring, and market analysis.

Categories:

Finance

Client

Location: Durham, NC

Industry:

Social and Legal Services

Type:

Non-Profit

Details

Year:

2023-2024

Program:

EMBA

Center:

Social Impact

WWF

Project

Nature Based Solutions Investment Structures

Summary: Understand financial and investment structures in the climate and conservation space applicable to landscape nature based solutions investing. We seek to understand the suite of interventions so that we can apply them as appropriate to our priority landscape work.

Categories:

Finance, Strategy

Client

Location: Washington, DC

Industry:

Environmental

Type:

Non-Profit

Details

Year:

2022-2023

Program:

Daytime

Center:

EDGE

ADM

Project

Biochar Business Case for ADM

Summary: Develop a business case and dynamic financial model for the production of biochar, the use or monetization of byproducts (i.e., pyrolysis oil, steam, carbon credits), and evaluate the potential impact to ADM’s Strive 35 sustainability goals.

Categories:

Finance, Operations, Other, Strategy, Technology

Client

Location: Chicago, IL

Industry:

Agriculture, Forestry, Fishing & Hunting

Type:

For-Profit

Details

Year:

2022-2023

Program:

EMBA

Center:

EDGE

Carimus LLC

Project

The JouleBug Challenge

Summary: Market analysis and financial assessment of Joulebug to help Carimus understand the optimal course of action for the Joulebug business: reinvest, right-size or sell.

Categories:

Finance, Strategy

Client

Location: Raleigh, NC

Industry:

Technology and IT

Type:

For-Profit

Details

Year:

2023-2024

Program:

Daytime

Center:

Strategy

M&F Bank

Project

ECIP Deployment

Summary: Identify marketing and business strategies that will help the client generate loan activity in targeted populations as a requirement of the ECIP investment.

Categories:

Finance, Marketing Strategy, Strategy, Technology

Client

Location: Durham, NC

Industry:

Banking, Finance & Insurance

Type:

For-Profit

Details

Year:

2022-2023

Program:

Daytime

Center:

Strategy

DEI Directive

Project

Software Product GTM Planning

Summary: Robust Go to Market Strategy for a Saas Business

Categories:

Finance, Market Research, Marketing Strategy, Operations, Strategy

Client

Location: Charlotte, NC

Industry:

Software

Type:

For-Profit

Details

Year:

2022-2023

Program:

Daytime

Center:

Strategy

Duke Athletics

Project

Duke Athletics Auction Site

Summary: Assist in maximizing revenue generation for the auction site by providing info on three (3) areas 1) research on auction items/ experiences other schools, professional franchises, and other organizations are providing, 2) information regarding pricing and the length each item should be out to bid, 3) who is the most appropriate audience and how to reach them.

Categories:

Finance, Market Research, Marketing Strategy

Client

Location: Durham, NC

Industry:

Other

Type:

University Affiliate

Details

Year:

2022-2023

Program:

Daytime

Center:

Strategy