Project
Digital Displays Market Development
Summary: Developed a robust qualitative and quantitative analysis on public and private stakeholder sentiment toward a new non-reflective digital billboard technology in order to build a defensible market size estimate for use in attaining additional rounds of investment.
Categories:
Marketing Strategy, Strategy
Client
Location: Somerville, MA
Industry:
Engineering
Type:
For-Profit
Details
Year:
2019-2020
Program:
Daytime
Center:
Strategy