Fuqua Client Consulting Practicum

Duke Elder Family/Caregiver Training (DEFT) Center

Duke Elder Family/Caregiver Training (DEFT) Center

Project

Duke Elder Family/Caregiver Training Center 2.0

Summary: Defined a strategy to be sustainable, both short-term and long-term, following the expiration of the Duke Endowment which was funding their day-to-day operations.

Categories:

Finance, Operations, Strategy, Technology

Client

Location: Durham, NC

Industry:

Other

Type:

University Affiliate

Details

Year:

2018-2019

Program:

EMBA

Center:

CASE

Carolina Performing Arts (CPA)

Project

Social Network Analysis

Summary: Developed an organizational network analysis of stakeholder relations in aims to improve organizational efficiency as well as find opportunities for growth in external relationships.

Categories:

Other

Client

Location: Chapel Hill, NC

Industry:

Arts

Type:

University Affiliate

Details

Year:

2019-2020

Program:

MMS

Center:

Strategy

University of Tennessee Athletic Department

Project

Tennessee Athletics Revenue Generation Market Research

Summary: Completed a current-state analysis surrounding fan experience, donor experience, and the competitive landscape; researched other universities and entertainment venues to determine their best practices; used findings from the aforementioned to craft recommendations that will allow UT to meet their goal of increasing revenue and donations.

Categories:

Market Research, Other, Strategy

Client

Location: Knoxville, TN

Industry:

Other

Type:

University Affiliate

Details

Year:

2021-2022

Program:

MMS

Center:

Strategy

Duke Athletics

Project

Understanding Consumer Behavior for Duke Athletics

Summary: Evaluated the status quo for football marketing and operations and sought ways to improve both revenue and attendance.

Categories:

Client

Location: Durham, NC

Industry:

Education

Type:

University Affiliate

Details

Year:

2017-2018

Program:

Daytime

Center:

Marketing

Duke Department of Surgery

Project

Identifying Inefficiencies in our Patient Flow and Processes

Summary: Provided recommendations on rectifying inefficiencies regarding processes within the Operating Room at Duke University Hospital.

Categories:

Operations

Client

Location: Durham, NC

Industry:

Healthcare

Type:

University Affiliate

Details

Year:

2017-2018

Program:

Daytime

Center:

HSM

Massachusetts Institute of Technology (MIT)

Project

Re-assessing how to source and select local entrepreneurs for a global accelerator at MIT

Summary: Created a framework for how to identify, source and select the very best local entrepreneurs for a global accelerator like the Scale-ups fellowship at D-Lab MIT.

Categories:

Strategy

Client

Location: Cambridge, MA

Industry:

Education

Type:

University Affiliate

Details

Year:

2018-2019

Program:

Daytime

Center:

CASE

Duke Athletics

Project

Resource Acquisition

Summary: Maximized revenue from event spaces.

Categories:

Finance, Marketing Strategy, Operations, Strategy

Client

Location: Durham, NC

Industry:

Education

Type:

University Affiliate

Details

Year:

2018-2019

Program:

Daytime

Center:

Strategy

Duke Athletics

Project

Futures Initiative, Career Development

Summary: Focused on a) executing a comprehensive review of the Duke Football Future Initiative (DFFI) and existing career development programs for Duke’s student-athletes; and b) producing recommendations for DFFI pertaining to curriculum development, marketing and communications, human capital, and scaling the program up.

Categories:

Marketing Strategy, Strategy

Client

Location: Durham, NC

Industry:

Education

Type:

University Affiliate

Details

Year:

2019-2020

Program:

Daytime

Center:

Strategy

Duke Athletics

Project

Re-Imagining College Athletics

Summary: Developed a comprehensive strategy and set of recommendations for how Duke Athletics should approach imminent Name, Image, and Likeness (NIL) legislation.

Categories:

Finance, Human Capital, Marketing Strategy, Operations, Strategy

Client

Location: Durham, NC

Industry:

Education

Type:

University Affiliate

Details

Year:

2020-2021

Program:

Daytime

Center:

Strategy

Duke Athletics

Project

Duke Football Strategic Plan

Summary: Developed a strategy for Duke Athletics to increase student engagement and attendance at Football games separate from the team’s performance on the field.

Categories:

Strategy

Client

Location: Durham, NC

Industry:

Fitness & Recreation

Type:

University Affiliate

Details

Year:

2021-2022

Program:

Daytime

Center:

Strategy