Project
Growth Strategy - Investment Priorities
Summary:
We have many options for growth in different distribution channels and with different product lines. We can't pursue them all at once. What is the optimal sequence?
Categories:
Market Research, Marketing Strategy, Strategy
Client
Location:
Brooklyn, NY
Industry:
Food, Beverage & Tobacco
Details
Project
BIOMILQ Go-To-Market Strategy and Product Development Pricing
Summary:
Developed a B2B partnership strategy for a pre-revenue startup biotechnology firm. The strategy focused on three partner recommendations comprised of comprehensive market research, consumer survey analysis, social media analysis, and investor analysis on which firms align best with BMQ’s mission.
Categories:
Market Research, Marketing Strategy, Strategy
Client
Location:
Durham, NC
Details
Project
Route to Market Optimization Challenge
Summary:
Reviewed marketing efforts of competitors on the marketing channels used in the industry and ranked them based on variety and volume of content, helping client with a direction to optimize marketing spends.
Categories:
Analytics, Market Research, Strategy
Client
Location:
Lucca, Italy
Details
Project
Go-to-market strategy for DermaSensor telemedicine growth plan
Summary:
Assess the workflow and strengths / weaknesses of the Aesthetician Market for DermaSensor, which provides a sensor that gives patients looking for a quick method to scan suspicious moles for potential cancerous growth.
Client
Location:
Miami, Florida
Industry:
Health Services
Details
Project
Arena Calibrate
Summary:
Developed a GTM (go-to-market) lifecycle specific to Retail and PE industry, while creating a KPI library that integrates marketing operations, industry insights, and media data, enabling the client to customize and enhance their product (Arena Calibrate) and prioritize new client acquisition.
Categories:
Analytics, Market Research, Marketing Strategy, Strategy, Technology
Client
Location:
Santa Clara, CA 95054, CA
Details
Project
Industry Collaboration Landscape
Summary:
Identify opportunities to diversify the funding sources for Martinos Center (part of Mass General's Department of Radiology) to expand the reach and impact of its ground-breaking research.
Categories:
Market Research, Marketing Strategy, Strategy
Client
Location:
Boston, MA
Details
Project
Sunbelt Digital Adoption
Summary:
The objective of this project is to determine how Sunbelt Rentals can grow their digital platform generated revenue to 5% of company profit over the next 5 years.
Client
Location:
Fort Mill, South Carolina
Industry:
Property Rental & Management
Details
Project
ESG Leadership Academy - Strategy and Product Development
Summary:
Developed go-to-market strategic recommendations for our client’s ESG leadership academy, including market research and primary research to create learning journeys for researched customer segments.
Client
Location:
London, Great Britain
Industry:
Type:
University Affiliate
Details
Project
Low income home energy retrofit market
Summary:
Enable Sealed to further its mission to stop energy waste and electrify all homes by analyzing the low- and moderate-income market and identify barriers and opportunities for market entry.
Categories:
Market Research, Marketing Strategy, Strategy
Client
Location:
New York, NY
Details
Project
Biochar Business Case for ADM
Summary:
Develop a business case and dynamic financial model for the production of biochar, the use or monetization of byproducts (i.e., pyrolysis oil, steam, carbon credits), and evaluate the potential impact to ADM’s Strive 35 sustainability goals.
Categories:
Finance, Operations, Other, Strategy, Technology
Client
Location:
Chicago, IL
Industry:
Agriculture, Forestry, Fishing & Hunting
Details