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Fuqua Client Consulting Practicum

FHI 360

Project

Redefining and rebranding socio-behavioral sciences

Summary: Evaluated the current capabilities of a department that is focused on human-centered-design (HCD) within a broader research-based global health non-profit organization, assessed how the department’s offerings compared to the broader HCD market, and defined a clear timeline of recommendations to enable the department to better identify, attract, and secure quality clients for HCD-based work.

Categories:

Marketing Strategy, Strategy

Client

Location: Durham, NC

Industry:

International Relations & Development

Type:

Non-Profit

Details

Year:

2019-2020

Program:

Daytime

Center:

CASE

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