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Fuqua Client Consulting Practicum

Medley Thermal

Project

Go To Market

Summary: Supplemented the existing go-to-market strategy for this upcoming heating solutions company, including a comprehensive competitive landscape and novel customer inputs for enhanced pricing strategy to best position the client’s service and product in the US market.

Categories:

Marketing Strategy, Strategy

Client

Location: Somerville, MA

Industry:

Energy

Type:

For-Profit

Details

Year:

2019-2020

Program:

Daytime

Center:

Strategy

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