Project
Reimagining the Duke Leadership Program in Health & Well-Being
Summary: Developed a comprehensive strategy for reimagining this health and well-being leadership program, focusing on aligning values of target customer segment with program mission statement, curriculum and marketing to increase future enrollment.
Categories:
Market Research, Marketing Strategy, Strategy
Client
Location: Durham, NC
Industry:
Health Services
Type:
University Affiliate
Details
Year:
2023-2024
Program:
Daytime
Center:
Strategy