Skip to content
  • Home
  • About FCCP
    • About
    • Team
  • Students
    • Course Overview
    • Daytime MBA
    • Executive MBA
    • MMS
  • Clients
    • Client Overview
    • Project Snapshots
    • How to Apply
  • Past Projects
  • Stories
  • Contact
  • Duke Home
  • Fuqua Home
Fuqua Client Consulting Practicum

Feedtrail

Project

Market/customer segmentation and sales positioning

Summary: Built an ROI calculator for FeedTrail's sales team to use in their sales pitches.

Categories:

Analytics, Market Research, Marketing Strategy, Operations, Strategy

Client

Location: Raleigh, NC

Industry:

Software

Type:

For-Profit

Details

Year:

2018-2019

Program:

MMS

Center:

Strategy

Duke Fuqua

  • Programs
  • Student Network
  • Faculty + Research
  • About
  • Contact
  • News + Media
  • Jobs at Fuqua
  • Faculty Recruiting
© Duke University's Fuqua School of Business